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Executive Soul Newsletter
December 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Seeing Things Whole: Spirituality, Congregations, and Organizations. Intensive course offered at Andover Newton Theological School. Margaret Benefiel. January 4-10. Newton Center, MA.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
The Power of Patience: How to Slow the Rush and Enjoy More Happiness, Success, and Peace of Mind Every Day
M.J. Ryan
Broadway
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Waiting for God
Advent is about waiting for God, looking for the new thing that God is doing. Advent holds a lesson for all of us in this busy world, especially organizational leaders.
I don't know about you, but I don't like waiting, thank you very much. Like most of the people around me, I tend to rush from one thing to another in my busy life. When the bank puts me on hold during a phone call, or when I find myself stuck in a long line at the post office, I get impatient.
This season leading up to Christmas is Advent, a season of waiting for Christians around the world. What's the point of a season of waiting?
A season of waiting is countercultural, particularly in the West. In the business world, leaders and managers are rewarded for making quick decisions. Taking too much time to make decisions is seen as wasteful; in the business world, time is money. Yet at least half of managerial decisions fail, often because the decision-maker didn't wait, didn't weigh the decision wisely. Studies show that time pressure, the perceived need to appear decisive, and unrealistic expectations of superiors and subordinates are the causes of this failure.
Advent is about waiting for God, listening to God, looking for the new thing that God is doing. Advent holds a lesson for all of us in this busy world, especially organizational leaders. What would it look like to wait, to incarnate the lesson of Advent in one's daily work life?
Bob Carlson, retired co-CEO of Reell Precision Manufacturing, a Minnesota manufacturer of hinges and clutches, finds that he needs regularly scheduled, spiritually nurturing time away to be at his best. Walking in nature, listening to music, and attending worship services help to keep him nurtured and centered for his leadership role. Without the "down" time of waiting and being open, he finds that he's not his best self as a leader and decision-maker.
Genny Nelson, co-founder of Sisters of the Road, a café for the homeless in Portland, Oregon, spends her "down" time journaling. She also takes time out to pray at the downtown chapel, one her favorite places in the neighborhood. These practices help her to stop and wait, giving her perspective on the challenges she faces, and helping her to cultivate a calm and open inner disposition. She finds that her decisions are better as a result.
The next time I'm feeling tense and irritable while waiting, I will stop and breathe and remember the lesson of Advent. Bob Carlson and Genny Nelson make better organizational decisions because they are able to wait, and to be open. May we all learn from them.
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Executive Soul Newsletter
November 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Seeing Things Whole: Spirituality, Congregations, and Organizations. Intensive course offered at Andover Newton Theological School. Margaret Benefiel. January 4-10. Newton Center, MA.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
To Walk in Integrity: Spiritual Leadership in Times of Crisis
Stephen Doughty
Upper Room Books
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The Power of Thanksgiving
How can giving thanks turn around a desperate situation?
In the early nineties, Landry's Bicycles in Boston faced a major crisis. The company had opened a new store six months later than planned, causing Landry's to miss out on part of its projected seasonal business. With the expenses of a new store, low revenues, an economic recession, and the rent due, the bank pulled Landry's loan and advised the company to file for bankruptcy. Struggling for survival and seeking a way forward, manager Tom Henry presented this apparently impossible challenge to a roundtable gathering of the support group for business leaders, Seeing Things Whole, to which he belonged. As he struggled under the burden of the Landry's situation, a member of the roundtable asked, "How might you see your work as a gift rather than as a burden?"
The roundtable member's question changed everything for Tom. Despite the seeming impossibility of the situation faced by Landry's, Tom began to view his work as gift rather than as burden. Furthermore, he preached that message to his co-workers at Landry's.
With this shift in perspective, Tom found new hope to face his challenges. After the bank pulled its loan, Landry's needed $40,000 immediately in order to avoid bankruptcy. Because he was viewing the opportunity to work at Landry's as a gift, and because he believed in the possibilities of Landry's, Tom branched out to other sources of financing, approaching friends for loans. An artist friend lent Landry's $5000 from his precious savings. Another friend sold stock he had inherited from his parents to provide another $5000 loan. Fairly quickly, with small loans from various supporters, Tom was able to raise the $40,000 he needed. Full of gratitude for the outpouring of support, Tom and the Landry's team reflected on the place of gratitude and the difference it had made for them. "There's no work better than our work in the world," Tom says, reflecting on his new perspective. "There's other good work, but there's no better work. It's a gift before it's a burden." The Landry's team vowed to make gratitude a cornerstone of their work.
The immediate crisis averted, Tom turned his attention to preparing the sales force for a strong season the next year. He decided to receive his co-workers at Landry's as gifts, and began to encourage others to do the same. He stressed the importance of regarding one another as mystery, of maintaining a sense of wonder toward one another. In a fast-paced business setting in which it's easy to view other people merely as objects useful to furthering one's goals, Tom sought to maintain a sense of awe toward each person as a unique human being.
With this foundation of gratitude, Landry's has discovered over the last decade and a half the power of giving thanks. Through viewing their work and one another as gift, the Landry's team has unleashed powerful energy and productivity. Employees love coming to work, customers are satisfied, and the business is thriving. Landry's has discovered a well-kept business secret: the power of giving thanks in the workplace.
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Executive Soul Newsletter
October 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
The Human Equation: Building Profits by Putting People First
Jeffrey Pfeffer
Harvard Business School Press
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Throughout his 25–year career as a human resources professional, Gus Tolson has persevered in putting people first. From his varied experiences working in the financial sector, for IBM, in the pharmaceutical industry, and currently for a specialty materials company, Gus has become all too familiar with the forces that exert themselves to push people to second, third or even last place in an organization. In all his positions, Gus has insisted on considering not only the business impact of every decision, but also the decision's impact on people. Furthermore, he insists that the company communicate with people in a way that maintains their decency and integrity.
Gus commits himself to being the same person at work that he is at home, to bringing his fun-loving, spiritual self to work. Even (perhaps especially) when his company faces major business challenges, Gus draws on all of who he is in order to put people first in the midst of a challenging situation.
For example, in the mid–'90s, when Gus was working at CoreStates bank in Philadelphia, the company faced a significant merger. Knowing that a thousand people would lose their jobs, Gus worked with the company's CEO to devise a way they could put people first, by supporting those who would find themselves in transition when the merger was completed. They designed an internal training program for those in transition called CoreSearch. Employees were informed early on about the merger and downsizing, and through CoreSearch, they were offered six months of training while still on salary in order to help place them in new positions.
In a move that was highly unusual at the time, CoreSearch committed to the ongoing development of employees in transition. For six months, employees came to work every day and worked on developing new skills. They received training and worked temporarily in other parts of the business to gain expertise in new areas. In designing CoreSearch, Gus consulted with external search firms to understand the psyche of a person in transition, a person who's been told that his job is ending, that he must find a new job with the company's help. The company wanted to create an environment in which people could feel good about themselves in the midst of their transitions.
The process was designed around the person's needs rather than those of the company. "It would have been really easy for us to take the shortcut and not really think about the person, the individual, but just the organization," Gus says. But the company didn't take the shortcut. Based on what he had learned, Gus provided everyone with office space and told them, "You're still going to have a place that you can call your own. We want you to put pictures up there and make it yours. You're still going to get a paycheck. You're going to continue to report to work."
In the end, the program boasted a placement rate of 84 percent and cost the company a few million dollars. Many employees expressed grateful sentiments: "I appreciate the effort that you demonstrated, the commitment that you made, to trying to keep me whole." Even those employees who didn't get jobs immediately had time for their transition and were treated with dignity and respect.
Gus Tolson has always been committed to putting people first. Because of his commitment, shared by the company's CEO, a merger that could have spelled tragedy for many people became an opportunity to learn new skills and to move forward into fulfilling work.
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Executive Soul Newsletter
September 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Leading from Within. Marino/Milltown educational leadership program. Milltown Institute. Margaret Benefiel. October 4. Dublin, Ireland.
Listening with the Ears of the Heart. Retreat day, An Croi Spiritual Centre. Margaret Benefiel. October 6. Ashbourne, Ireland.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
Walk On: The Spiritual Journey of U2
Steve Stockman
Relevant Books
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U2's Edge Leads Music Rising
Two years after Katrina, New Orleans finds hope through a rock star.
Two years ago this week, Hurricane Katrina devastated New Orleans. New Orleans, the city that gave birth to jazz, had served for many years as an incubator for great musicians. Katrina wreaked havoc on New Orleans' music. With musicians homeless and separated from their bands, their instruments and sound systems damaged or lost, and their performance venues in ruins, it appeared that the New Orleans music scene was irrevocably damaged.
Would Hurricane Katrina spell the death of New Orleans jazz and the other music it had spawned? Not if the Edge, lead guitarist of U2, could help it. In a press release, Edge commented:
I wouldn't be where I am today without the unique musical heritage that is New Orleans. So much has come from that part of America. From the birth of jazz, the roots of R&B and Rock 'n' Roll, to the traditional celebrations in the streets, New Orleans has provided all of us with so many traditions.
In the post–Katrina leadership vacuum in New Orleans, Edge founded Music Rising, partnering with producer Bob Ezrin and Gibson Guitar CEO Henry Juszkiewicz. Strongly committed to getting instruments back into the hands of musicians, Edge led the effort with heart and soul. Along with Bob and Henry, his partners, Edge dared to dream that members of the music industry, so often in competition, could come together for a worthy cause. The Music Rising partners invited all who are involved in the industry to participate, from musicians to instrument manufacturers to promoters.
In late 2005, Edge visited New Orleans and other Gulf Coast cities, talking to musicians and helping them to envision how their music could rise again. As he met musicians whose instruments had been lost or damaged, as he learned about their needs, he invited each musician to dream with him about what was possible.
The result? Each qualified musician received $1000 from Music Rising to purchase an instrument and the gear to go with it. Furthermore, MusiCares, a partner nonprofit which had signed on to distribute the grants, was able to make the instruments available to the musicians at wholesale prices.
Music Rising raises money through donations, auctions, benefit concerts, and sales of a specially designed Gibson guitar that has wood from New Orleans and other Gulf Coast areas replacing the usual plastic body. An online ticket auction held throughout the entire month of April 2006 involved 60 artists, working alongside Ticketmaster and other promoters. Fans bid on tickets to more than 80 concerts, and also bid on special Gibson guitars, autographed by participating musicians, that had been donated for the cause. Artists were quick to support the effort, and Ticketmaster donated all of its service fees. The auction raised substantial funds and dramatically increased awareness of the need.
Music Rising's biggest fundraising event, an April 2007 "Icons of Music" auction in New York, raised $2.5 million. Auction items included Edge's 1975 cream Gibson Les Paul custom guitar, which he had played on every U2 tour since 1985 (which sold for $240,000).
Two years after Katrina, with the need still great, Edge and the rest of the leadership team have recommitted themselves to rebuilding the music of New Orleans. Over 2500 professional musicians are back on their feet, with instruments received through Music Rising, and school and church music programs have been served as well. With all that it has already accomplished, Music Rising knows it can make a difference. Edge has demonstrated that leadership in the midst of despair is possible, and that when given an opportunity, people will open their hearts to those in need.
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Executive Soul Newsletter
July-August 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Creating Cultures and Institutions of Hospitality. Plenary address. Margaret Benefiel. National Spiritual Leadership Conference, General Boards of Discipleship and Education, United Methodist Church. July 30 - August 2. Nashville, TN.
Leading from Within. Marino/Milltown educational leadership program. Milltown Institute. Margaret Benefiel. October 4. Dublin, Ireland.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
Daily Miracles: Stories and Practices of Humanity and Excellence in Health Care
Alan Briskin and Jan Boller
Sigma Theta Tau International
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Independence and Interdependence
Today America celebrates Independence Day, the day she declared independence from the British crown. America's founding fathers, of course, knew the importance of independence — that's why they fought so hard to win it. At the same time, they knew the importance of interdependence, both the interdependence of forging alliances among the colonies and the interdependence of maintaining alliances abroad.
We would do well to learn from America's founding fathers and to apply their lessons to the workplace. How can workplaces exhibit both strong independence and strong interdependence?
Rabbi Samuel Karff knows the answer to this question. An experience as a dependent and vulnerable hospital patient caused Rabbi Karff to notice how equally dependent and vulnerable his caregivers were. From his patient bed, Rabbi Karff observed that the hospital could often be just as demoralizing for employees as it was for those they cared for. He wondered how the sense of calling, the sense of sacred vocation that had originally brought health care workers to the field, could be rekindled. How could a sense of dignity and independence be restored to health care workers and patients alike?
The resultant Sacred Vocation Program draws on caregivers' ability to practice both independence and interdependence as a way to help them rediscover their own passion for work. Through the program, Rabbi Karff has been able to help frontline caregivers claim independence from the obstacles and drudgery that demoralized them. As program participants meet in small groups, they can also draw on the power of alliances with one another and so tap into the strength of interdependence.
Now in its sixth year, the Sacred Vocation Program starts with small groups of eight to twelve employees learning to recognize their work as sacred vocation. Trained facilitators teach the group listening and community-building skills. In five 90-minute sessions, employees share stories of what brought them to health care, how their work is connected to their spirituality, and how they understand vocation. Rabbi Karff underscores the importance of affirming all forms of spirituality represented in the groups, both those forms connected to established religions and those with no particular religious connection.
Participants in Sacred Vocation share stories of the barriers that have prevented them from being healers, as they role play situations and brainstorm coping tips, collecting lists of the most helpful tips which are then circulated to all. For participants, the exercise is empowering, allowing them to experience the support of the group when they return to the front lines to practice the coping tips they have helped to create. At the end of the first phase of the program, the group writes a Sacred Vocation Oath. Taken publicly in a program graduation ceremony, the oath ends with the words, "No one can take away my power to heal." Group members thus claim their independence from the barriers they face every day, while also experiencing the interdependence of the small group support.
The second phase of Sacred Vocation focuses on improving the workplace. In five 60-minute small-group sessions, employees consider the changes management could make that would create a better environment for living out their sacred vocation at work. In a recent sacred vocation program, for example, a group of Certified Nursing Assistants made 27 recommendations to management, 24 of which were implemented. As a result, morale soared among the CNAs and patient satisfaction increased dramatically. The combination of the group's interdependence, open-minded management, and careful facilitation served to create a more highly functioning workplace.
What is the bottom line for this program that focuses on employees' sacred vocation, independence, and interdependence? Sacred Vocation boasts a high success rate, improving both employee morale and patient satisfaction. "The Sacred Vocation Program is probably the best investment we've made in the last ten years," says John McWhorter, CEO of Baylor University Medical Center at Dallas.
As Rabbi Karff has demonstrated, independence and interdependence can mutually coexist and strengthen one another. Frontline caregivers can learn to take more responsibility and claim their place in their organization as strong, independent workers. They can also learn the power of interdependence with the help of small-group support. This Independence Day, let's take a lesson from America's founding fathers and strengthen both independence and interdependence in our workplaces.
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Executive Soul Newsletter
June 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Creating Cultures and Institutions of Hospitality. Plenary address. Margaret Benefiel. National Spiritual Leadership Conference, General Boards of Discipleship and Education, United Methodist Church. July 30 - August 2. Nashville, TN.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
The High-Purpose Company: The TRULY Responsible (and Highly Profitable) Firms That Are Changing Business Now
Christine Arena
HarperCollins
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Wainwright Bank's double bottom line
In a banking world known for its focus on the single bottom line of profitability, Boston's Wainwright Bank is known for its double bottom line, focusing on both people and profits. Wainwright Bank's mission statement reads, in part:
With a sense of inclusion and diversity that extends from the mailroom to the boardroom, Wainwright Bank and Trust Company resolves to be a leading socially responsible bank. The Bank is equally committed to all its stakeholders — employees, customers, communities and shareholders.
What does this mean in the day-to-day operation of the bank? How does Wainwright Bank walk its talk?
First, Wainwright Bank walks its talk in terms of products. The bank provides loans to underserved groups, including loans for affordable housing, homeless shelters, food banks, environmental protection, health centers, HIV/AIDS services, and immigration services. Along with other socially responsible CDs, Wainwright Bank offers customers the option to invest in Equal Exchange CDs, which support coffee farmers in developing countries. In addition, CommunityRoom.net, a website-hosting service provided to all non-profits holding Wainwright Bank accounts, generates nearly $1 million in donations to the non-profits annually.
Linda Cornell, president/CEO of the Visiting Nurse Association of Eastern Massachusetts, testifies to what Wainwright Bank meant to her organization: "Wainwright Bank has been the epitome of the community bank — very socially responsible. We were a little community organization with a big dream, and they believed in us. They financed the dream and made it happen."
Second, Wainwright Bank walks its talk within the company. Wainwright Bank hires inclusively, not discriminating with regard to race, gender, ethnicity or sexual orientation. Sixty percent of Wainwright Bank's employees, and nearly 50 percent of the bank's officers, are women. Over 30 percent of the bank's employees are minorities, and 22 languages are spoken. The bank was one of the earliest to provide domestic partner benefits, leading the way in the banking industry.
Third, Wainwright Bank pays attention to its stakeholders. Naysayers assumed that Wainwright Bank would suffer financially for its idealism, claiming that loans for homeless shelters and food banks are risky business. In fact, the opposite is true: Wainwright Bank"s $600 million in community development loans has experienced zero losses over the 20 years of the bank's life, in sharp contrast to other banks' loans. Furthermore, Wainwright Bank has grown steadily over the past 20 years. In 2006, for example, loans increased 9 percent over 2005, and net interest income was $27.6 million, up from $26.9 million in 2005. Now boasting 11 branches in the Boston area, Wainwright Bank is among the 700 largest of the 8,000 banks in the United States.
Wainwright Bank has demonstrated, against the common wisdom of the banking industry, that social conscience and profitability can mutually support one another.
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Executive Soul Newsletter
May 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Spirituality and Conflict in Organizations. Intensive course offered at Catholic Theological Union. Margaret Benefiel and Charles Barker. June 4-8. Chicago, IL.
The Soul of Learning: Deep Reflection for Transformation. Workshop, Organizational Behavior Teaching Conference. Margaret Benefiel and Monica Manning. June 13-16. Pepperdine University, Malibu, CA.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
Practicing Servant-Leadership: Succeeding Through Trust, Bravery, and Forgiveness
Larry C. Spears and Michele Lawrence, eds.
Jossey-Bass
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Humanity in the midst of bureaucracy
Meg Clapp, director of the 250-person Pharmacy Department at Massachusetts General Hospital, practices transparent servant leadership. She leads by personal example and staff collaboration. Clapp characterizes her leadership as an integration of “being” and “doing”: “Who I am at MGH is the same person you encounter 24/7 at home or at church.” Furthermore, she trains her managers to practice the same kind of leadership.
At the MGH Pharmacy, employees are hired for attitude as well as for skill: “We hire the best, brightest and most positive people with the expectation that they will learn, grow and share the spirit and energy with others." The growth is not left to chance: “We treat each person with the interest and awareness that you would expect to experience when you begin a significant relationship.” Clapp follows up the hiring with a year-long training program, aiming to give people the level of confidence they need to quickly become productive. Each new employee gets a training buddy, and receives mentoring throughout the program. Within a year of hiring, each employee articulates three goals, and then receives coaching to achieve those goals.
Consistently practicing transparent servant leadership is no easy task. How does Clapp do it? “Prayer is part of my day and is often the retreat I seek when the work is particularly difficult,” she explains. “I offer a 'moment away' to anyone working with me on a difficult situation to take the time to focus on what it is that we are supposed to accomplish. The other person may or may not pray, but I need to make space for the Holy Spirit to be present to the moment.” She sees her work as God's work in the world: “Together we are doing the work of God's love.”
What are the results of this kind of leadership? In her recent annual review, Clapp received the highest grade for human resource management. The department is known for its high standards and for how employees extend themselves to patients. The pharmacists are well respected in the medical community. With low turnover and high morale, the department is known as a great place to work.
At the MGH Pharmacy Department, Meg Clapp has demonstrated that servant leadership will positively impact the patient and the hospital as a whole. In the midst of a large, impersonal bureaucracy, the Pharmacy Department shines as a beacon of hope.
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Executive Soul Newsletter
April 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Leading from Within: Spirituality & Leadership. Summer course offered at Andover Newton Theological School. Margaret Benefiel. (One in-person required meeting June 9; two optional meetings June 30 & July 21, remainder of course online.) May 29 - July 21. Newton Center, MA.
Spirituality and Conflict in Organizations. Intensive course offered at Catholic Theological Union. Margaret Benefiel and Charles Barker. June 4-8. Chicago, IL.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
The Human Equation: Building Profits by Putting People First
Jeffrey Pfeffer
Harvard Business School Press
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Hospitality in the Workplace
In this week when Jews celebrate Passover and Christians observe Holy Week, hospitality stands out.
In this week when Jews celebrate Passover and Christians observe Holy Week, hospitality stands out. During the Passover meal, it is a tradition to open the front door in order to offer hospitality to all who are hungry. Hospitality is also part of Maundy Thursday, when Christians commemorate the hospitality Jesus offered to his disciples the night before his death, starting with the radical gesture of washing their feet as they began to celebrate the Passover meal together. Christians now celebrate this meal as the Lord's Supper, or Holy Communion.
For both traditions, hospitality is central to the meals celebrated this week. As Jews and Christians alike are reminded this week of the importance of hospitality, what can they do to bring this practice into daily life? How can others learn from these traditions? How can the observances of this week spill over into the rest of the year?
One way is to make the workplace more intentionally hospitable toward both its employees and its customers. Aaberg Associates, a land surveying company located outside of Boston, is a good role model for hospitality in the workplace. Founded in 1996 by Doug Aaberg and his wife Ann, Aaberg Associates manifests its culture of hospitality in three ways: putting employees first, being family-friendly, and sponsoring events for employees.
In founding Aaberg Associates, Doug Aaberg reflected on what he had liked (and disliked) about his previous places of employment. He firmly believed that employees who were welcomed hospitably into the company and treated well would treat their customers well in turn. So when he started the company, respect for employees was at the top of his list. Doug respects his employees by providing everything they need to do their jobs well, and then trusting them to do it. He respects them by being open to learning from them whenever they have insights about how their jobs could be done better. And finally, he respects them by providing generous benefit packages, good salaries, and regular pay increases.
Consistent with putting employees first, Aaberg Associates also practices hospitality by being family friendly. When scheduling surveying teams, the firm takes family responsibilities into account, making allowances for children's performances and sports events, sick children, and elder care. Aaberg Associates also aims to be family friendly when scheduling vacations and personal leave, working around school and family schedules. In keeping with this philosophy, the company's benefits package includes generous allowance for personal and family leave, in addition to vacation time. Everyone understands the hospitable culture of the company, and everyone flexes for needs of families.
Finally, Aaberg Associates practices hospitality by planning events for employees. To celebrate the firm's fifth anniversary, all of its employees were treated to a surprise limo ride to downtown Boston, followed by a morning whale watch trip, and topped off by a late lunch in an upscale Boston waterfront restaurant. More recently, employees at an all-company retreat were invited to reflect on how their own stories connected with the company's story, and how the company could better help them live out their sense of calling in the world. One of the outcomes of the retreat was a request from employees that each of them be trained to see a job through from start to finish, so that no one would be trapped in boring "assembly-line" work. President Doug committed that day to the training, and the company has begun to equip all its employees for the entire range of work required on a job.
By practicing hospitality in the workplace, Aaberg Associates has discovered that it's possible to create a positive culture, serve customers well, and thrive financially. May the hospitality lessons of Passover and Maundy Thursday percolate into other workplace cultures as well as they have into Aaberg Associates.
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Executive Soul Newsletter
March 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Soul at Work. Seminar for business and nonprofit executives. Margaret Benefiel, Kerry Hamilton, and Debora Jackson. May 4, 9-4. Boston.
Leading from Within: Spirituality & Leadership. Summer course offered at Andover Newton Theological School. Margaret Benefiel. (One in-person required meeting June 9; two optional meetings June 30 & July 21, remainder of course online.) May 29 - July 21. Newton Center, MA.
Spirituality and Conflict in Organizations. Intensive course offered at Catholic Theological Union. Margaret Benefiel and Charles Barker. June 4-8. Chicago, IL.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
Blue Streak: Inside jetBlue, the Upstart that Rocked an Industry
Barbara S. Peterson
Portfolio
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Repentance, not a popular topic in Western culture, is even less popular in the workplace. Yet a little bit of repentance can go a long way in strengthening relationships and enhancing productivity at work.
JetBlue Airways recently practiced repentance with its customers. On the heels of a week of long delays, canceled flights, and poor customer service due to weather, David Neeleman, JetBlue's founder and CEO, sent an apology to all JetBlue customers.
"Words cannot express how truly sorry we are for the anxiety, frustration and inconvenience that we caused," Neeleman wrote. "This is especially saddening because JetBlue was founded on the promise of bringing humanity back to air travel and making the experience of flying happier and easier for everyone who chooses to fly with us. We know we failed to deliver on this promise last week."
In addition to the apology, Neeleman articulated "immediate corrective steps" that JetBlue was taking, as well as an "industry leading action," a customer Bill of Rights. The Bill of Rights includes specific compensations for departure delays, cancellations, and ground delays (e.g., a $50 voucher for 2-4 hours' departure delay; or for a delay of more than 6 hours, a free round-trip ticket).
Of course, the apology and the customer Bill of Rights are only the first steps. Authentic repentance includes a change in behavior. Neeleman recognized this and asked customers to give JetBlue a chance to regain their trust: "You deserved better-a lot better-from us last week. Nothing is more important than regaining your trust and all of us here hope you will give us the opportunity to welcome you onboard again soon and provide you the positive JetBlue Experience you have come to expect from us."
Apologies are rare in the business world. With its apology and customer Bill of Rights, JetBlue has taken a courageous step. May this courageous statement bear fruit, and may it lead to real change in JetBlue's operations. In a world where errors are too often addressed with "spin" rather than repentance, may JetBlue's apology become an "industry leading action," inspiring other companies to practice repentance when the need arises.
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Executive Soul Newsletter
February 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
The Glory of God in Everyday Life. Sermons at McCleary United Methodist Church (9AM) and Elma United Methodist Church (11AM). Margaret Benefiel. February 18. McCleary and Elma, WA.
Spiritual Direction for Leaders and Organizations. Panel discussion on spiritual direction. Trinity Episcopal Church, Wrentham. Margaret Benefiel, panel member. March 4, 4 PM. Wrentham, MA.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
Leadership from Inside Out: Spirituality and Organizational Change
Wes Granberg-Michaelson
Crossroad
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Love in the Workplace
Valentine’s Day is a perfect opportunity to reflect on love in the workplace — not the soap opera kind, but a deeper, more solid kind.
We all know the dangers of the soap opera kind of love in the workplace — romantic entanglements deteriorating into sexual harassment suits, ineffectiveness at work, and the breakup of families. But there is an equal and opposite danger — the danger of staying so guarded at work that you never open your heart toward co-workers, clients, and customers.
How can love be practiced in appropriate ways in the workplace? Our Lady’s Hospice in Dublin, Ireland provides one model. Love is the operative principle at OLH, founded in 1879 by the Sisters of Charity. In hiring, Our Lady’s Hospice managers seek people who resonate with the mission. Above all, a candidate must exhibit “loving care.” Skills can be learned, but a loving heart must already be part and parcel of who the person is.
Not only are caregivers expected to treat their patients with loving care, there is also an expectation that loving care will be exhibited toward co-workers. Michael Connolly, now a nursing instructor at OLH, relates his experience of receiving this “loving care” in practical ways when he first came to Our Lady’s Hospice as a nurse:
When you came with your paperwork, nobody was too busy to help you, to make sure that you were going to get paid on time, to make sure that you were settling in okay. You were met at the door and given a tour and shown the places that you needed to go to work, to training, where you’d get breakfast, and then you would go onto the ward and the ward manager was introduced to you and you were given somebody to actually mentor you in your first couple of weeks.
Connolly experienced “loving care” in his first days on the job, and thus was introduced to the culture of Our Lady’s Hospice. He experienced openhearted colleagues who, by their behavior, encouraged him to be openhearted.
In the daily stress and strain of caring for the dying, a loving heart is essential. Employees at OLH find that the challenges of the daily work call them to love more deeply, and because of the supportive love they are given by colleagues, they are able to move to this deeper level of love.
Furthermore, the love they practice in the workplace helps employees become more loving family members and community members. Loving in the workplace, they find, helps them better love in all spheres of their lives.
This Valentine’s Day, try being a better lover at work. It will not only improve your workplace, it will improve your family and community life as well.
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Executive Soul Newsletter
January 2007
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
The Authentic Leader. Seminar for School Principals. Margaret Benefiel, January 21, 12:30-4pm. Milltown Institute. Dublin, Ireland.
Listening with the Ears of the Heart; Contemplation and the Creative Way. Margaret Benefiel, January 23 & 25, evening. An Croi Spiritual Center. Ashbourne, Ireland.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
How the Way We Talk Can Change the Way We Work: Seven Languages for Transformation
Robert Kegan and Lisa Laskow Lahey
Jossey-Bass
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Broken New Year's Resolutions?
Have you broken your New Year's resolutions yet? If so, you're not alone. Studies show that 80 percent of New Year's resolutions are broken by Jan. 20.
What if you thought of your broken New Year's resolutions not as evidence of weak willpower, but as a sign of "competing commitments"? Robert Kegan and Lisa Laskow Lahey do just that in their book "How the Way We Talk Can Change the Way We Work."
Using your broken New Year's resolutions to identify your competing commitments can help you get to the bottom of what isn't working for you in your life. More importantly, identifying competing commitments can help you achieve your goals much more effectively than New Year's resolutions can.
Here's how it works, according to Kegan/Lahey: When you find yourself breaking a resolution, ask yourself, "In addition to this resolution, what else am I committed to?" (In my own case, my resolution to lose weight competes with my (mostly unstated) commitment to not feel hungry.)
Once the competing commitment is identified, you can begin to seek a win/win. Rather than having your competing commitments sabotage your resolution, you can dig deeper, identify your underlying assumptions, and take small steps to test whether those underlying assumptions are valid.
In the fast-paced, no-time-for-reflection workplace environment, where old patterns die hard, New Year's resolutions are particularly vulnerable. Julius Walls, CEO of Greyston Bakery in Yonkers, N.Y., is a good example of a business leader who looked beyond a superficial resolution and improved his business by doing so.
When Ben and Jerry's (his primary customer) raised the standards for the brownies Greyston Bakery was supplying them, Julius Walls resolved to meet these new standards. With a workforce consisting of "unemployable" workers (employees hired straight out of prison or drug treatment programs, for example) whom he was training to be employable, the easy way to fulfill his resolution and meet the new standards would have been to fire the non-performing employees. But because of his concern for his workers, Walls wouldn't have been able to follow through on this course. It would have been easy to make a resolution and fail, ultimately not meeting the new standards.
Instead, Walls considered his competing commitments: his commitment to give unemployable workers the training they needed to become employable, and his commitment to understand the challenges his workers faced and provide them with the support they needed to overcome those challenges. He realized that his underlying assumption had been "If I raise the standards, I will lose too many of the people I am trying to support."
Having identified his competing commitments and his underlying assumption, Walls could test that assumption by taking small steps. He raised the standards incrementally, all the while providing employees with targeted support, providing them with what they needed to meet the standards. The result was doubly rewarding. Not only did Greyston Bakery meet the new standards, but with the help of targeted support, his workers were also able to grow into the more employable workforce he had been trying to create.
By examining his resolutions and identifying the competing commitments that compromised them, Julius Walls was able to move Greyston Bakery to a higher level of production as well as achieve his goal of making unemployable people employable.
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Executive Soul Newsletter
December 2006
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Grounded in God: Decision-Making and Discernment in Organizations. Intensive course offered at Andover Newton Theological School. Margaret Benefiel, January 5-11. Newton Center, MA.
Listening with the Ears of the Heart; Contemplation and the Creative Way. Margaret Benefiel, January 23 & 25, evening. An Croi Spiritual Center. Ashbourne, Ireland.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
Edgewalkers
Judi Neal
Praeger Publishers
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Breaking through: from Dark Night to dawn
At this darkest time of the year, both Jews and Christians celebrate holidays of light. Hanukkah, the Festival of Lights, commemorates one of God's miracles: the long-burning oil that allowed the Jews to rededicate their holy temple in victory over foreign oppressors. Hanukkah celebrates the light of religious freedom after dark oppression. Christmas also celebrates the triumph of light over darkness: God's entering the world in Jesus, and the light of Christ overcoming the darkness in the world.
Both religions exhort the faithful to remember that the night is darkest just before the dawn, that we must not lose hope but that we must trust the God who has the power to deliver from even the darkest night.
Great spiritual teachers throughout the millennia have taught that any spiritual journey consists of ups and downs, and that sojourners on the spiritual path can experience a personal Dark Night of the Soul. If the faithful persevere, they will discover that the personal Dark Night, like the historical darkness commemorated by Christianity and Judaism, is darkest just before the dawn, and the breakthrough to the other side is worth the walk through the darkness.
In the workplace as in personal life, the deepest darkness comes just before the dawn. If an organization perseveres, it can experience the great power and light that comes with breaking through to the dawn.
In 1992, Reell Precision Manufacturing found itself in a Dark Night when its decision-making process was questioned. Some workers at Reell, a Minnesota manufacturer of hinges and clutches, were feeling marginalized by a phrase in Reell's Direction Statement. While they felt valued and respected in their day-to-day life at Reell, they felt that the phrase, “Reell is committed to following the will of God,” articulated an explicit Christian foundation that excluded them. Steve Wikstrom, then vice-president of manufacturing, heard these concerns and initiated a process by which discernment could occur about (1) what Reell's foundation was and (2) how to best express that foundation.
Initially it seemed that Reell had hit a wall. The old way of discerning when there was an intractable problem, i.e., turning to an explicit corporate commitment to God and seeking God's will, was the very issue at stake. The very spiritual practice that had pulled the company through other hard times and had led to the company's earlier transformations was itself in question.
For the co-founders, "following the will of God" was a way to let go of their own egos and find the way forward that was best for the company as a whole. To change that phrase seemed to some to be forsaking Reell's entire spiritual foundation. Others, for whom the phrase “following the will of God” had no meaning, felt that there must be another way to express Reell's spiritual foundation that could include them. How were they to find a way forward?
After years of practicing discernment, Reell employees knew what the experience felt like, even if they described it in different ways. They knew how to be open to one another and listen deeply. They knew how to be open to something beyond themselves. They knew that the process involved a willingness to let go of their own agendas, and they knew how to distinguish between stubbornness and a matter of conscience. All this knowledge served them well in the process.
The experience was bumpy, with many ups and downs along the way, truly a Dark Night for Reell, but in the end, the group found a more inclusive way to express the spiritual foundation of the company. In fact, the new statement seemed to better express what Reell was already doing. Acknowledging the diversity of spiritualities present at Reell and the richness contributed by various spiritual traditions, “we are committed to following the will of God” was reworded to read “we are challenged to work and make decisions consistent with God's purpose for creation according to our individual understanding.” Reell had always welcomed spiritual diversity in its hiring and promotion practices; now the Direction Statement reflected this reality.
For over a decade, Reell lived with the revised Direction Statement and found it to generate high ownership and satisfaction in the company. In 2004, when the Direction Statement was revised again, the phrase “we are challenged to work and make decisions consistent with God's purpose for creation according to our individual understanding” remained the same.
Reell had found that persevering through the Dark Night led to a bright Dawn. While it would have been easy in the Dark Night to give up on the struggle, either by letting go of the commitment to discernment or by clinging tightly to the original phrase, Reell persevered and discovered the rich rewards on the other side.
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Executive Soul Newsletter
November 2006
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Soul at Work: Spiritual Leadership in Organizations. Church and Workplace seminar for clergy and laity. Margaret Benefiel, December 1-3. Lake Junaluska, NC.
Waiting in Expectant Hope: Learning to Listen to God. Advent retreat day. Margaret Benefiel, December 5, 9:30 AM - 3 PM. Rolling Ridge Retreat Center, Andover, MA.
Grounded in God: Decision-Making and Discernment in Organizations. Intensive course offered at Andover Newton Theological School. Margaret Benefiel, January 5-11. Newton Center, MA.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
God at Work: The History and Promise of the Faith at Work Movement
David W. Miller
Oxford University Press
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The Power of Thanksgiving
We all know what a difference giving thanks can make in our personal lives. How can giving thanks make a difference in the workplace?
Giving thanks is a powerful fuel for energy, creativity, and engagement in the workplace. Complaints that bosses don't appreciate employees enough abound. It's easy to wait for someone at the top to start the appreciation in a workplace.
What can ordinary employees do? How can an attitude of gratitude be fostered throughout an organization, so that thanking one another becomes an organization's modus operandi and the power of gratitude can be harnessed for employees' welfare and for organizational impact?
At Landry's Bicycles in the Boston area, a culture of gratitude permeates the company. CEO Tom Henry views gratitude as the foundation of the company's esprit de corps. At Landry's the gratitude comes from everyone, not just from the top. For example, at a recent company retreat the lunch hour was devoted to giving thanks to one another. Employees took turns around the table thanking the person on their left, speaking about one another's gifts, devoting their attention to appreciating one another. They found that the energy generated by this thanksgiving powerfully fueled their visioning of what the company could be in the year ahead.
Landry's has also discovered how to make the annual review process more powerful by building the review on a foundation of gratitude. Annual reviews occur in small groups of five to six people meeting together offsite. The meeting begins with everyone expressing gratitude for something about the team or a teammate. By beginning with authentic gratitude, hearts are opened and egos are put aside. As a result, a high degree of honesty marks the tone of the year-end review. In marked contrast to employees in other companies, Landry's employees say that they can't wait for the next year's review.
Landry's has found that building a culture on gratitude humanizes the workplace. Tom Henry says, "You receive the people you work with as gifts, as mystery, as objects of wonder, not just as useful to you." Paradoxically, seeing other employees as gifts rather than as objects to be used ultimately increases energy and productivity. Business improves and financial performance increases.
Landry's has discovered a well-kept business secret: the power of thanksgiving for employee engagement and business productivity.
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Executive Soul Newsletter
October 2006
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Soul at Work. Short course offered at Pendle Hill. Margaret Benefiel, October 23-27. Wallingford, PA.
Soul at Work. Talk and Workshop by Margaret Benefiel at First Parish Church, Weston. Talk November 7, 7:00 PM; Workshop November 11, 12:30 PM - 5:30 PM. Weston, MA.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
Megatrends 2010: The Rise of Conscious Capitalism
Patricia Aburdene
Hampton Roads Publishing Company
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The Soul of Hewlett-Packard
Hewlett-Packard is in the headlines for its spying activities. In an ironic juxtaposition, this week also witnesses the release of former HP CEO Carly Fiorina's new book, "Tough Choices," in which she defends her controversial leadership of the company from 1999 to 2005. What happened to this giant of ethical business?
In 1939, Bill Hewlett and Dave Packard started HP in a garage. Built on a foundation of integrity and service, HP became known for the "HP Way," a way of doing business that "includes a deep respect for the individual, a dedication to affordable quality and reliability, a commitment to community responsibility, and a view that the company exists to make technical contributions for the advancement and welfare of humanity."
Just a few short months ago, Business Ethics magazine named HP No. 2 on its list of the 100 Best Corporate Citizens for 2006. The only company to make it into the list's Top 10 for all seven years of the list's existence, HP was lauded by the magazine for its Digital Village program in Africa, Asia, and Latin America, for its accomplishments on the environmental front, and for its commitment to diversity.
What happened? How did this giant of ethical business fall?
First, like any Silicon Valley company that flourished during the dot-com boom, HP allowed creeping excesses and didn't address them wisely when cutbacks became necessary. Second, HP didn't attend carefully enough to leadership succession and the importance of the company's culture.
Third, and most importantly, HP hasn't kept its eye on its deepest values. The company is in danger of losing its soul. For example, HP's "deep respect for the individual" didn't translate into treating its employees in a respectful way several years ago when revenues dropped and layoffs became necessary. Rather than creatively thinking about how layoffs might be done according to the "HP Way," HP simply imitated other companies' approach to layoffs, thus destroying trust and weakening morale.
Likewise, in the current spying scandal, HP merely tried to stay within the bounds of the law, ignoring the larger question of ethics. As Bart Schwartz, the lawyer asked by HP to analyze its practices, reflected to The New York Times, "Doing it legally should not be the test; that is the given. You have to ask what is ethical."
The "HP Way" has provided a strong foundation for the company, a legacy strong enough to keep the company in the Top 10 of Business Ethics' list up through this year. While some of the company's practices have eroded the ethical foundation around the edges, much of the foundation still remains. Questionable practices have chipped away at HP's soul, but HP has not yet lost its soul.
Perhaps the giant hasn't fallen, but merely stumbled. Let's hope that this spying scandal can serve as a wake-up call, reminding HP of its deepest values, calling the company back to its core. It's possible that HP can regain its moral footing and live up to the "HP Way" during this challenging time. Let's hope that HP listens, and gives priority to its soul.
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Executive Soul Newsletter
September 2006
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Soul at Work. Keynote speaker, Margaret Benefiel, Friends Services for the Aging annual conference. September 15, Philadelphia.
Soul at Work: Spiritual Leadership in Organizations. Short course offered at Pendle Hill, Margaret Benefiel, October 23-27, Wallingford, PA.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
Trust Your Gut: How the Power of Intuition Can Grow Your Business
Lynn A. Robinson
Kaplan Business Publishing
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The Holiness of Labor
In most religious traditions, daily work is honorable and yes, even sacred. This Labor Day, celebrate the holiness of labor.
God doesn't make the distinction between sacred and secular which humans invent and invoke to exclude God from parts of their lives. This Labor Day, let's recognize the occasion for the holy-day it is, celebrating the holiness of labor.
In most religious traditions, daily work is honorable and yes, even sacred. The Genesis creation story, for example, is about six days of work, continually recognized as good and holy, culminating in creatures in God's image to continue the work of creation and care. Work in the Genesis story is God's self-expression, revealing limitless imagination (one trip to the zoo convinces us of this) and humor (witness the ostrich).
Part of being created in God's image is being a co-creator with God and, like God, having work to do. Though some Christian traditions have associated work with the curse of original sin, a closer look at the Genesis account reveals that God gave the man and the woman work to do before sin entered the world. Work is part of God's original good intention for humans. Because humans are created in God's image, they inherently need opportunities to express their creativity. God gives them work, and entrusts the care of the garden, the animals, and children to them. Work is good, holy, and part of the image of God within us.
Of course, the Genesis story goes on to say that sin entered the world and that work became tainted. The work that we know, whether it's paid work, work at home, or volunteer work, can include dishonest bosses, lazy employees, ungrateful families, petty jealousies, office gossips, Enron-like corporate scandals, unfair treatment, and worse. All of these things are real and all-too-present in our daily work. Yet focusing solely on the results of sin in the workplace ignores God's redemptive power and presence and the continual opportunity to reclaim the holiness of labor.
What would it look like to focus on God's redemptive power and presence in the workplace? What would it look like to focus on the sacredness of work?
Barb McIntyre, a nurse at HealthEast (a hospital system in the Twin Cities in Minnesota), is a prime example of one who focuses on the sacredness of work. A Roman Catholic, Barb came to HealthEast over 30 years ago, determined to see Christ in the face of each of her patients. After several years, she was promoted to head nurse. She offers her staff and patients respect and support. She leads with a light touch, recognizing the pressure of her nurses' jobs. She communicates her care for each one of her nurses as a person, doing such things as expressing appreciation regularly and also sending annual holiday cards in which she expresses gratitude for specific ways each has served in the previous year. She finds her staff coming to her to talk when crises arise in their personal lives.
A few years ago HealthEast's CEO took Barb to lunch, asking what HealthEast could learn from her about putting people first. Her retention and continuous improvement record had caught his eye, and he knew that she was incarnating HealthEast's values. Now Barb is held up as a role model, and she teaches others how to put people first at HealthEast, just as she does.
Barb knew that she could bring God's redemptive power and presence into the workplace. Patients and staff took notice, and eventually the entire hospital system benefitted. As one created in God's image, Barb was entrusted with the care of others: by staying true to her spiritual values, she was able to treat her patients and colleagues with consideration, fairness, and respect. For Barb McIntyre, there is no distinction between sacred and secular. When one person recognizes the sacredness of work, the ripple effect can be enormous.
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Executive Soul Newsletter
July-August 2006
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| www.executivesoul.com | (857) 389-2225 | info@executivesoul.com |
Upcoming Events
Discernment. Workshop at Faith
Youth Institute, Margaret Benefiel and Lisa Söderlund, July 10,
Andover Newton Theological School, Boston.
Soul by Design. Professional Development Workshop, Margaret Benefiel and Gary Jones, Academy of Management Annual Meeting, August 12, Atlanta.
Soul at Work. Keynote speech,
Margaret Benefiel, Friends Services for the Aging annual conference,
September 15, Philadelphia.
Recommended Reading
Soul At Work
Margaret Benefiel
Seabury Books
1-59627-013-6
Workplace Spirituality
Nancy R. Smith
Axial Age Publishing
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Independence Day or Interdependence Day?
The survival of American business depends upon our knowing what those early colonists knew.
America's founding fathers, at the same time that they wrote the
Declaration of Independence, knew the value of interdependence. The
survival of American business depends upon our knowing the same.
America's founding fathers knew that the colonies needed one another
and that the colonists needed allies outside if they were going to
survive as an independent entity. From the beginning, Americans
wrestled with the tension between independence and interdependence,
and in the early days, learned to build interdependence to strengthen
their independence.
The survival of American business depends upon our knowing what
those early colonists knew. We need to learn to balance the
independent, entrepreneurial spirit, so essential to business
creativity, perseverance, and success, with the interdependent spirit
of learning to work together within a company and learning to see each
business as an interdependent part of the larger social fabric.
Southwest Airlines, a company that has discovered this balance,
demonstrated a strong independent spirit from the beginning. In 1966,
Rollin King approached Herb Kelleher about starting an airline
together. Herb responded, "Rollin, you're crazy. Let's do it!" A story
of fighting for survival against impossible odds, Southwest's story
illustrates the importance of a strong, independent, entrepeneurial
spirit. Forged out of innovation in the face of adversity, Southwest
achieved the competitive edge it needed to survive in a cutthroat
business envieronment.
At the same time that it fought for survival as an independent,
upstart company in a fiercely competitive environment, Southwest knew
the importance of interdependence. Southwest's story illustrates how a
culture which unleashes the human spirit can undergird a successful
business model. Southwest's culture of encouraging creativity, joy,
passion, teamwork, and esprit de corps, in short, interdependence,
provided the competitive edge that made its independence possible.
Southwest stresses "relational competence," the ability of
employees to work well on teams, to work well across teams, and to
build strong connections with customers. Once Southwest turned a
profit for the first time in 1973, its leaders looked around and
realized what a good thing they had going. By sustaining their
culture, Southwest could capitalize on the human spirit in its fullest
expression. They could harness the power of fun, love, and creativity
for business success. They have done so, and have enjoyed a profit
every year since 1973, an unheard-of record in the airline
industry.
In an era in which the pendulum has swung so far toward
independence in business that leaders no longer know how to tend to
the interdependent within a company nor do they have a sense of their
interdependence with the wider society (witness Enron and WorldCom as
extreme examples), Southwest Airlines stands as an example of what is
possible. Independence and interdependence, wedded, make for business
success over the long haul. What the colonists knew in 1776, Southwest
Airlines can teach American business today.
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